Module 6: Discussion – Discussion Group 1


Before answering the discussion post, please refresh yourself on the following: College athletes can earn money from their name, image and likeness, NCAA rulesLinks to an external site.

Now that NCAA athletes are allowed to make money on their name, image and likeness it’s quite possible appropriation cases will climb. Focusing on the appropriation defenses, in what ways can companies likely use and likely not use the name, image and likeness of college athletes?


Identify and explain two examples for each category — likely use and likely not use.  You will likely need your textbook as a reference. Defenses were in assigned reading. For professional communicators, knowing the defenses is important. It will allow you to know when and how you can promote your team through college athletes and other influential people.

Write a 200- to 300-word response to the prompt.

Reply with 100- to 200-word responses to two posts from other students. If necessary, the following details how to embed an image. Note, there are no extra points for doing this. It is unnecessary, but an option.

Both the discussion posts and peer comments must be completed by 11:59 p.m. Arizona time on the indicated due date.

How to attach images in your post: Locate the “upload image” icon in the text editor and click it. In the pop-up menu, drag your image from your computer or click to find the image on your computer. Once it’s uploaded within the pop-up menu, select “Submit” and resume your post.

To see the grading rubric: At the top right of this assignment, click on the dropdown, then “Show Rubric.”